Latest News: Timberland Singapore Earth Day 2013
TIMBERLAND CAUSES TO HEAL & GREEN
Forty-two years ago, the first nationwide environmental protest signalled the start of the modern environmental movement.Twenty million people came together to fight the rising tide of pollution and environmental degradation that would adversely affect the future of our planet. Today, Timberland stands with those, now over 1 billion strong, who share the belief that our environment is still in need of preservation and that through the power of civic leadership, we can make a difference by participating in service events around the world on Earth Day.
Timberland has recognised Earth Day with community service events for 12 consecutive years. Timberland-hosted Earth Day projects unite more than 250 volunteers at more 6 service sites (Japan, China, Taiwan, Hong Kong, Singapore and Malaysia) around Asia.
This Earth Day 2013, Timberland Singapore employees increased environmental awareness and revitalising communities by forging a unique partnership with registered charity and IPC, Garden City Fund to set up a healing therapy garden at the Breast Cancer Foundation, located at 26 Dunearn Road. This is part of the National Parks Board's Community In Bloom Programme.
Timberland is pleased to join hands with these three partners and sees this partnership as a great way to unite our green causes to benefit a group of women through nature's healing powers.
On 22 April 2013, Timberland Singapore officially adopted 2 plots of land, each 50 square metres in size, at the premises of Breast Cancer Foundation at 26 Dunearn Road. With help and guidance from the National Parks Board, Timberland staff have cultivated a variety of herbs and edibles which will also be utilised to sustain another therapy programme through cooking lessons.
We see this as a holistic approach to our CSR programme where we are able to bring another piece of greenery into our City in a Garden, which will in turn bring healing to a group of survivors of breast cancer.